Research shows that babies have a preference for faces – especially baby faces. The Baby-Ville range celebrates the everyday expressions of babies with toys designed to stimulate, engage and entertain – because babies love looking at babies! The toys feature the endearing images of celebrated photographer Penny Gentieu, recognised around the world for her signature-style baby photographs.

The Baby-Ville Activity Toy features six soft fabric cones, each with a baby picture on the face. Each cone is made from a different brightly coloured fabric, and each one has its own accents, including fabric tags, a rattle, crinkle textures and a rubber teether. The six cones flop and flap around in your baby's hands, keeping them enchanted and delighted.

• Age indication: from 6 months
• Diameter: approx. 19 cm
• Meets or exceeds EN71 and ASTM safety regulations